Device Lifecycle Management

Programs that increase customer loyalty and product lifespans

Device Lifecycle Management for Superior Customer Experience and Program Economics

Our team of technology, mobile, and connected home experts are continually evolving proprietary pricing and SaaS-based platforms to support your device lifecycle program.  Through a combination of patented technology and human expertise, we create promotional trade-in and upgrade offers that attract new customers and drive repeat purchases. We sustainably repurpose used devices in more than 21 markets around the globe. And, along the way, we handle the logistics -- like device repairs, processing, and shipping -- so your team can focus on generating revenue.
  • $10.5 Billion

    in value reclaimed for our partners
  • 21,000,000

    trade ins processed annually
  • 160M

    preowned devices repurposed1
  • $10.5 Billion

    in value reclaimed for our partners
  • 21,000,000

    trade ins processed annually
  • 160M

    preowned devices repurposed1
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Assurant Named Customer Value Leader by Frost & Sullivan in the U.S. Mobile Device Trade-In and Upgrade Industry for 2024

This award highlights Assurant’s superior device life cycle solutions, which offer exceptional price, performance, and quality.

Our Comprehensive Suite of Device Lifecycle Solutions

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Trade-In & Upgrade

programs that encourage demand and generate revenue from various new devices.
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Asset Value Recovery

that sustainably repurposes preowned devices in secondary markets around the world.
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Sustainability

solutions for extending the lifecycle of devices.
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Market Insights

that include patented pricing algorithms to incentivize device trade-ins while maximizing secondary market revenue.
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Wholesale Buyers

Assurant is your source for pre-owned devices!

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Minimizing E-Waste and Maximizing Value: Device Circularity as a Core ...

A Q&A with Rebekah Griffiths, Assurant’s VP of Product Management – Device Lifecycle Solutions on the impact of device circularity

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Industries We Partner With

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Retailers

Premium protection and support for consumer electronics, smart home appliances, furniture, tools, jewelry, and more
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Mobile

Mobile and multi-device protection programs, sustainable trade-in and upgrade solutions, tech support, and other value-added services that increase lifetime customer value

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Cable

Multi-device, Connected Home and mobile protection programs, sustainable trade-in and upgrade solutions, tech support, and other value-added services that increase lifetime customer value

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OEM

Protection and support for electronics, smart devices, appliances, and more


Latest Insights from Assurant

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5 Essential Trends Shaping the Future of Device Protection and Lifecycle Management Programs

From AI breakthroughs to sustainability initiatives, CES showcased trends that will reshape consumer engagement, device protection, and lifecycle management.

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Case Study
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eCommerce Protection Plan Growthand Optimization

See how Assurant helped increase protection plan attach rate by 60% for one of the largest retailers in the U.S.

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Article
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Q3 2024 Mobile Trade-In and Upgrade Industry Trends Report

Trade-In Programs Hit a New High: Over $1 billion was returned to consumers in Q3 2024, marking the first time this has been reached in the third quarter.

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