Assurant Insights

From AI breakthroughs to sustainability initiatives, CES showcased trends that will reshape consumer engagement, device protection, and lifecycle management.

Today, the EV market is in flux as demand falls short of ambitious industry expectations. But dealership inventory — and revenue opportunities — are still growing. Those that prepare now stand to gain significant profits.

Technology should make our day-to-day tasks easier and faster. With Assurant Feature Exchange, we’ve made managing protection programs easier to launch, enable, and change.

Today’s consumers want customization and flexibility – and that applies to their device protection plan, too. Our research shows that flexibility increases both purchase intent and persistency.

If human connection and AI or machine learning sound like oxymorons to you, you’re not alone. Here are three shifts in consumer expectations and the results we’ve seen while integrating generative AI (gen AI) and machine learning to meet new expectations.